From cattle stations to clothing racks, Ringers Western co-founder James Salerno is taking the stage at Retail Fest 2025 to share what not to do when building an online brand. Expect honest lessons, bush-born wisdom, and the real story behind our journey.
Nestled in the breathtaking Marlborough region of New Zealand, Middlehurst Station is a place where history, hard work, and hospitality converge. Spanning over 50,000 acres of rugged high-country terrain, this iconic sheep station is not only a thriving agricultural enterprise but also a testament to the resilience and dedication of the people who have called it home for generations.
Over the past 12 months, our design team have been working alongside local indigenous artist, Daniel Evans to create a very special limited edition range.
Within this range are Signature T-Shirts, Work shirts and Trucker Caps, featuring a print of one of Daniel Evan's unique designs.
We're very fond of Country music here at Ringers Western.
Through the power of social media, we came across Nashville sweetheart Ashley Walls in 2022, who has been one of our most valuable USA ambassadors ever since. It made perfect sense for her to be the face of the 'Carson'.
